The partnerships, customers, vendors, alliances and joint ventures that organizations enter provide immense insight into where competition, markets, and technology are going.
Companies can use business relationships to legitimize their reputation in an industry while scaling their products and services -- increasing funding rounds, valuation, and a successful exit.
Use clusters of business relationships coalescing around new technology or business model, especially a nascent one, to reveal trends worth paying attention to.
Analyze vendor health & relationships for supply chain decisions
Get a complete view into the health of a potential partner or vendor, as well as of any existing relationships that might present challenges for you in working with them.